Survey Says Mobile Professionals Like Treo's
Palm and Frost & Sullivan today released the results of a smartphone end-user survey declaring that the Palm Treo smartphone is the smartphone of choice for businesses. According to the report, mobile professionals are choosing Treo smartphones for the platform's abundant business-ready applications, high degree of flexibility, choice of operating systems, and power and convenience.
In addition, Frost & Sullivan assessed the return on investment (ROI) of Treo smartphones used in a range of businesses and conservatively determined the average payback period to be less than two months. The results also reported that sales and field agents experienced productivity gains that equaled $11,125 in average savings per agent each year. The report can be found here.
Frost & Sullivan surveyed 531 U.S. enterprise employees holding either line-of-business or IT positions. The survey indicated that, when given a choice, more enterprise employees would opt for a Treo smartphone than for any other competing product.
"Palm is strongly positioned to be the smartphone brand name of choice for enterprise markets for a number of reasons," said Dan Colquhoun, vice president at Frost & Sullivan. "Treo smartphone users reported significant productivity improvements; workflow efficiency gains; the ability to respond more quickly to critical, time-sensitive communications; and reduced expenditures on other hardware."
Participants cited the following reasons for choosing Palm Treo smartphones:
- Business-ready Applications -- At present, there are thousands of software applications for Treo smartphones available from third-party partners, including titles for finance, insurance, real estate, healthcare, education, sales force automation and IT management.
- Flexibility -- Treo smartphones can connect to most back-end email server systems and infrastructures, and provide flexibility in the operating systems supported. For servers, there are solutions for all versions of Microsoft Exchange/Outlook, Lotus Domino/Notes and for Group Wise. Palm has also announced a client for the BlackBerry Enterprise Server via BlackBerry Connect(TM).
- Choice of OS -- With a choice of open, business-ready operating systems, technical and business decision makers are able to agree that simplicity, security and user satisfaction are most important in mobilizing an enterprise. Both Palm OS and Windows Mobile platforms work seamlessly with existing email, enterprise applications and IT infrastructure.
- Power and Convenience -- Treo smartphones allow users to make calls, handle email, send messages and turn "downtime into found time" while waiting at the airport, sitting in the back of a taxi or even just waiting for meetings to begin.
"We wanted to provide our field sales and service force with a seamless way to stay connected to the people and information they need to do their jobs even better," said David Fairbanks, chief information officer, Silicon Graphics (SGI). "By giving them a phone and access to email and schedules using GoodLink all in one device, the Treo smartphone has fundamentally improved the way they work."
Currently, 40 percent of the Fortune 1000 companies use Treo smartphones, and an additional 35 percent are in testing or trials. Palm's flexible, standards-based approach and customer-centric model represent its commitment to serving the growing mobile needs of small, large and global businesses.
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