SD Memory Prices Falling
Panasonic is set to double its output of SD Memory cards, and has already announced price cuts across its entire line, some of them pretty significant. A 16MB card moves from $70 to $40. 32MB cards drop from $100 to $60 and 64MB cards make the biggest jump of all, going from $160 to $100. These prices have already taken effect.
The company plans to introduce a 256MB card by this year's holiday buying season, and a 512MB card in early 2002.
Additionally, the company is targeting a 1GB card by the end of 2002, a 2GB card in 2003, and a 4GB card in 2004, which can hold an entire DVD-quality movie.
This is just another move in the ongoing battle between the various expansion card types. Panasonic's parent company, Matsushita, believes their real competition is Sony's MemoryStick.
With this change, SD cards are now significantly cheaper than equivalent MemorySticks. A 16MB MemStick is $50, a 32MB one is $70, and a 64MB MemStick is $120. But Sony still has the advantage in capacity. They already have a 128MB card for sale, though at the astronomical cost of $240.
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