BusinessWeek Confirms Nova OS Launch at CES
BusinessWeek has just published an article entitled Palm Pits Its Hopes on Nova. The piece focuses on the expectations of the upcoming Palm CES announcement "New-ness" peppered with a few revealing quotes from Palm executives. In fact, both Jon Rubinstein and Ed Colligan make some of the most direct remarks about the Nova OS to date and they leave no doubt that Nova will be the focus of the Jan 8th event.
Rubinstein's efforts are about to bear their first fruits. On Jan. 8 at the Consumer Electronics Show in Las Vegas, Palm is due to unveil the long-awaited operating system, code-named Nova, as well as the first of a family of products that will run on it. While Palm has protected its plans with Apple-like secrecy, Rubinstein and others say the goal is to create products that bridge the gap between Research In Motion's BlackBerry devices, oriented to work and e-mail, and Apple's iPhone, oriented to fun. "People's work and personal lives are melding," Colligan says, adding that Palm is aiming for the "fat middle of the market."
A key term to take note of above is "first of a family of products." The piece goes on to set up the comeback story that most here will be all too familiar with by now, and it works in a number of hints and expectations for the long awaited new Palm operating system. It continues with another hype building stanza from Mike Bell, Palm's newly hired SVP of Product Development.
"I'm fundamentally convinced we're onto something huge, Some of the stuff we're working on here is mind-blowingóbetter than anything I've seen before."
The story also mentions some other interesting statistics such as the fact that Palm has hired over 150 engineers since Rubinstein's arrival. The author also doesn't fail to mention Palm's current financial troubles and tosses out the fact casually that Palm has about 6 quarters of cash remaining and it just laid off around 10% of its workforce. While the immediate term may be rough for Palm, Rubinstein calmly states the company is "crossing the chasm."
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