Save $100 on Treo 300 or $50 on Treo 180

Sprint is offering a trade-up program on the new Handspring Treo 300 smartphone. This allows people to get a Treo 300 and then send Handspring an older handheld and get a $100 rebate. The smartphone must be purchased from Handspring at the full $500 price and it must be activated with Sprint. This program lasts until October 11.

Handspring made a similar offer earlier this year for the Treo 180 and 180g. Unlike the previous time, under the current program only certain Palm OS devices will be accepted and the handheld being traded in must be sent to Handspring.

At the same time, Handspring has dropped the price of the Treo 180 and 180g by $50. It is now available for $350 with service activation.

Like the other Treo models, the Treo 180 has a built-in keyboard. However, the Treo 180g is the only one that uses Graffiti for text input. Both have monochrome screens. Both use GSM and can be upgraded to GPRS when the update is available.

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Upgrade Your 180 or 270 to GPRS

I.M. Anonymous @ 9/6/2002 2:49:41 PM #
TreoCentral has posted a step-by-step guide to upgrading a Treo to GPRS:

http://www.treocentral.com/content/Stories/149-1.htm

I wonder

I.M. Anonymous @ 9/6/2002 11:04:03 AM #
I wonder what the do with all the old PDA's they recieve! I like that Handspring does the program, and wish that the other PDA makers would do something like this too.
RE: I wonder
I.M. Anonymous @ 9/6/2002 11:06:20 AM #
A giant sale on eBay maybe?

Odd, the most recent Sony model you can trade in is the T615C. I guess not many people would trade a $400 T665C for $100 off a Treo but they should at least give people the option.

RE: I wonder
I.M. Anonymous @ 9/6/2002 11:08:44 AM #
Nothing ..... for them it's just a reason for sale.
RE: I wonder
I.M. Anonymous @ 9/6/2002 11:11:54 AM #
I wanna trad-in my Clie NR70 for a .... Treo 300 .... hmm .. why it doesn't make any sense ....
RE: I wonder
I.M. Anonymous @ 9/6/2002 11:40:52 AM #
Yeah, it'd be a shame to add a cell phone and e-mail on a 3G network all in a smaller size package, wouldn't it? ;)


RE: I wonder
bobes @ 9/6/2002 1:30:18 PM #
they can always donate it and get a tax break

Tough times ahead

sandbuck @ 9/6/2002 11:36:52 AM #
With the new Sasung and Kyocera models rolling out, the waters at HAND are going to get really choppy. I expect another $50 reduction for the 300 before year end.

RE: Tough times ahead
I.M. Anonymous @ 9/7/2002 9:36:42 PM #
I don't think the treo is very good.

The Decline of Handspring

I.M. Anonymous @ 9/6/2002 4:08:55 PM #
Well, you put all your eggs in one basket. That basket happens to have nice features but some really glaring flaws. And there are lots of other baskets are on the horizon, with much better quality.

So what happens? This.

Other handheld manufacturers don't need to do this because THEIR HANDHELDS ARE SELLING. Handspring's are not. They essentially admit this by lowering the prices of the 180 series. They don't want to admit the "flagship" color Treo 300 series is a flop, so they offer the "trade-up" program, which is just a fancy way of saying "We're praying you'll buy this if we cut the price $100, but we don't want to out-and-out cut the price $100."

It reminds me of a scene in, I believe, Naked Gun 2 1/2, when they pan a restaurant that glorifies failure. You see a picture of the Titanic, the Hindenburg, and Michael Dukakis. I guess we can add to that the Visor Edge, Visor Neo, Visor Pro, MiniJam Springboard module, and now the Treo.

For a company that had so much going for it (footnote: see Visor Prism), Handspring sure has fallen far, and hard.

RE: The Decline of Handspring
LarryGarfield @ 9/6/2002 4:45:44 PM #
Dude, what's with the hatred of Handspring? They're still the #2 handheld maker worldwide, and that's JUST on the Visor line. The Treos aren't counted as handhelds by the think tanks.

This is not new. Handspring has done this sort of upgrade offer many times. It's an easier alternative to the "I'll throw my old one on eBay once I get the new one" upgrade method that a lot of people do. Handspring is just helping people along with that, without the hassle of bidding. What's wrong with that?

--
This post is ROT26 encrypted. Reading it is a violation of the DMCA

RE: The Decline of Handspring
I.M. Anonymous @ 9/6/2002 4:55:17 PM #
#2 worldwide? What are you smoking? They are #4 behind Palm, HP and Sony. http://news.com.com/2100-1040-946298.html
Handspring blew it with their abandonment of the "organizer" line. It is too soon for that. Just and not everyone needs a $500+ Pocket PC, not everyone needs a $400+ PalmOS device that is wireless. Handspring just gave Sony and Palm the keys to the sub-$200 market.
RE: The Decline of Handspring
I.M. Anonymous @ 9/6/2002 6:07:07 PM #
Handspring doesn't have edge anymore. (no pun intended) Palm controls the OS destiny while Sony has bigger hardware manufacturing prowess.

Handspring days are over. they will be a subunit of a phone company soon, if not becomning an obscure specialy market device maker like blackberry.

Call me Vulture,
I.M. Anonymous @ 9/8/2002 11:41:23 PM #
But I just snapped up a new Prism plus several SB goodies for a ridculous price on ebay. Their screw-up is goving mr s great shopping list.

This is actually a Sprint Rebate

I.M. Anonymous @ 9/6/2002 8:40:08 PM #
Sprint is taking in the handhelds and sending out the $100, not Handspring. Sprint is the company that will gain $70 to $140/month in revenues from the new clients.

This is a new spin on the Wireless service providers subsidizing the phones. Only they are using Handspring's already tried idea of the trade-up. Don't forget people, Handspring has pretty good marketing and sales management. I sent someone to Staples to buy an M130 for her brother and they Staples sold her on a TREO 90. She really did not know the difference. Staples is getting educated on how to intro Handspring.

There have been 25 million PalmOS devices sold to date. What better audience for Sprint to bring on as new customers with the TREO trade-up rebate.

I read this site all the time. Few of you know anything about retailing, marketing, or sales. That's not to detract from your other areas of expertise - which I appreciate reading and learning from.

Handspring, Palm and the PalmOS are not dying. When the economy turns, PalmOS user base will move to 500,000 fast. Wireless is only one way that will happen.

RE: This is actually a Sprint Rebate
I.M. Anonymous @ 9/7/2002 4:47:22 PM #
>> "Handspring has pretty good marketing and sales management. I sent someone to Staples to buy an M130 for her brother and they Staples sold her on a TREO 90. She really did not know the difference. Staples is getting educated on how to intro Handspring." <<

How is this an example of Handspring's supposed "good" marketing? This is STAPLES that did the sales job, and that's mainly by taking advantage of ignorance that you admit is there--"she really did not know the difference." What you're basically saying is because a Staples hard-seller knows how to take advantage of the ignorant to promote a product, therefore Handspring (?) has good marketing and sales management.

I think perhaps it is YOU who really knows nothing about marketing and sales, not to mention logic.

You are right that Sprint is behind this $100 promotion--they're doing a $100 promotion for ALL their products (though not a trade-in for all), and they've been doing this periodically for years! I fail to see how you can then cite this as an example of marketing genius at Handspring. The only decent marketing coming out of that company was when it introduced the Visor line--this continued until the introduction of the Visor Prism. Eventually, though, the marketing of the Springboard standard fizzled. There was the Edge debacle followed by the introduction of product lines that added NOTHING new to the PDA spectrum. Add to that the abandonment of the product line that started the initial HS marketing blitz--the Springboard--and you've got, well, nothing.

Face it, a tiny thumb keyboard is hardly something to hang your marketing hat on, regardless of the example you cited (which, again, you admit was based on IGNORANCE). All the other stuff in the Treo is useless because the Treo is:
1) too small to be a decent PDA, and
2) too big to be viable as a wireless phone.

Take a look around any mall, or the folks going to work in downtown anywhere. What do they carry? Most are using either Nokia, Motorola, or Ericcson phones, unless they're Sprint customers, in which case they're using Samsungs. If they're carrying PDAs, they've probably got Palm V/Vx's or m5xx's, or iPaqs, or Sonys. They might have a Visor gathering dust because those da** Springboards cost too much and they got fed up with it. See any Treos?

I didn't think so. So don't talk to me about the marketing genius at Handspring.

RE: This is actually a Sprint Rebate
I.M. Anonymous @ 9/9/2002 11:56:40 AM #
>> "Handspring has pretty good marketing and sales management. I sent
>> someone to Staples to buy an M130 for her brother and they Staples sold
>> her on a TREO 90. She really did not know the difference. Staples is
>> getting educated on how to intro Handspring."

> "How is this an example of Handspring's supposed "good" marketing?"

Yes - Handspring was the first to get out to the stores with displays that segregated their stuff from other vendors and educated shoppers on the PDA. Handspring convinced Office Max to feature their products in glass display. Handspring put people out into the stores before Palm. Handspring was the first to offer Staples and Office Max employees a free refurbished Visor if they sold 10. Handspring generated goodwill in these sales people, many of which are under age 22. I talked to the manager of the Staples on a regular basis re PDA sales. I see all their (the PDA Mfgs) attempts at retail marketing. The largest failure in this field (marketing PDAs) has been Microsoft and their vendors. Handspring has been funded from the start (at IPO) by Qualcomm. So it shouldn't surprise you that they also where the first to bring the phone and PDA together - both GSM and CDMA.

> "I think perhaps it is YOU who really knows nothing about marketing and
> sales, not to mention logic."

Yea, right. I have more experience in marketing and sales in my right toe.

> "You are right that Sprint is behind this $100 promotion--they're doing a
> $100 promotion for ALL their products (though not a
> they've been doing this periodically for years! I fail to see how you can
> then cite this as an example of marketing genius at Handspring."

This is Handsprings idea. They started it with the Edge trade-in. No one has done it since. Sprint has never advertised a trade-in program - this is Sprint's first.

> "The only decent marketing coming out of that company was when it introduced the
>Visor line--this continued until the introduction of the Visor Prism.
> Eventually, though, the marketing of the Springboard standard fizzled.
> There was the Edge debacle followed by the introduction of product lines
> that added NOTHING new to the PDA spectrum. Add to that the
> abandonment of the product line that started the initial HS marketing
> blitz--the Springboard--and you've got, well, nothing.

> Face it, a tiny thumb keyboard is hardly something to hang your marketing
> hat on, regardless of the example you cited (which, again, you admit was
> based on IGNORANCE). All the other stuff in the Treo is useless because
> the Treo is:
> 1) too small to be a decent PDA, and
> 2) too big to be viable as a wireless phone."

This is your problem - and the reason you cannot seperate product developement from marketing and sales functions. They are three seperate and distinct functions of a business. Yes, they talk during the development process. Most companies do nothing unique. I give you Sprint for an example. They, along with all their wireless counterparts, have not generated a new idea in marketing in 10 years - same old discounts. That's only one of their problems.

> "Take a look around any mall, or the folks going to work in downtown
> anywhere. What do they carry? Most are using either Nokia, Motorola, or
> Ericcson phones, unless they're Sprint customers, in which case they're
> using Samsungs. If they're carrying PDAs, they've probably got Palm V/Vx's
> or m5xx's, or iPaqs, or Sonys. They might have a Visor gathering dust
> because those da** Springboards cost too much and they got fed up with
> it. See any Treos?

> I didn't think so. So don't talk to me about the marketing genius at
> Handspring."

5 years ago, most PDA users would never believe that middle school students would be carrying a PDA, along with at least 5 other demographics population segments. These were primarily for business people, and typically engineers/technical. Now 72 year old women are buying them as presents for their 70 year old brothers. That came about because of Marketing. Not product development. You're such a genius.

RE: This is actually a Sprint Rebate
I.M. Anonymous @ 9/9/2002 3:38:47 PM #
Not to get into this mini-flame-war, but just how many junior high students are carrying PDAs? How many 72 year old women are buying them, as gifts or not?

This, to me, is the problem with the supposed marketing geniuses such as the first poster in this thread sees himself. They believe if it happens a handful of times, then it must be a trend.

While many may confuse product development with marketing, marketers generally confuse anecdotal evidence with empirical data.

Neither of you is a genius.

RE: This is actually a Sprint Rebate
I.M. Anonymous @ 9/10/2002 4:45:33 AM #
Wow... I too am astounded by the lack of understanding of the entire marketing process exhibited here. There are a lot of very intelligent device enthusiasts here, but as a 20 year vet of the Silicon Valley consumer marketing scene many of the posts here baffle me.

Handspring is actually very smart to bail on PDAs. Have you people seen the margins on these things now a days? Listen to a Palm earnings call and cringe. What was once 40% margins is now 15%. Sounds a lot like the PC market revisited. Only a monster like Sony can thrive there. Handspring currently has a category leading device and margins over 40% with Treo. Now they just grow the market... Looks to me like they saw the market shift long before anyone else did.

And why don't you see anything other than Palms and Nokias on the street? BECAUSE THE TREO WAS BORN IN FEBRUARY!! It's going to take some market building. Be realistic people. Six years ago you could have said "but all I see on the street are Franklins and Day Timers... Where's the market for a PDA?"

Personally I admire the Handspring team and their obvious savvy. I've met many people from there at industry events and it is clear there are a lot of sharp minds over there. Will they ever be a billion $ company? Too many things make that kind of prediction hazy. But those of you that flippantly predict their demise need to go back to your jobs pushing burgers, because your ignorance shows.

More detail on trade-up....

I.M. Anonymous @ 9/6/2002 8:53:29 PM #
There is absolutely NO REQUIREMENT that the traded unit needs to work.

Current SprintPCS users are able to take advantage of the rebate as well.

ALL PalmOS models are listed as acceptable. Units become property of SPRINT.

This is an excellent deal if someone has an old IIIe that dropped dead and they want, and need the Sprint service.

Amazon has a $250 rebate on PPC phone with T Mobile service. Boy, those must be selling like hotcakes! (said tongue in cheek)

RE: More detail on trade-up....
I.M. Anonymous @ 9/6/2002 10:04:21 PM #
It seems the price war is about to enter full gear. Pretty soon those PDA phones will be free or near free with a year of contract.
RE: More detail on trade-up....
I.M. Anonymous @ 9/6/2002 10:33:24 PM #
Yeah, that's what I noticed... I have a broken USRobotics PalmPilot 1000 lying around somewhere, maybe that might become useful...
RE: More detail on trade-up....
I.M. Anonymous @ 9/9/2002 12:00:27 PM #
If we have learned anything from the wireless telecoms and cell phone mfgs., it is this - either make money or expect business failure. PDAs and phones will NEVER be free - especially converged units. You will always pay top dollar for the latest model, and the companies will always try to convince you you're getting something free when you sign up for that service contract. Free lunches never existed. They won't start with PDAs and cell phones.
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